Now that The Apprentice has returned, it's important to remember one of the things that Mr. Trump values in a potential employee: integrity. There are many things the add up to what integrity means, including being loyal, trustworthy and telling the truth. Think about the things you want out of a business. You want to trust a business before you make a purchase and you also want to feel like you're paying a fair or less than fair price for the product or service.
There are many ways you can build your integrity in the eyes of your clients. Remember that it does take time to build a relationship with your clients so that you can show them that you are loyal, trustworthy, truthful and have integrity.
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